Aristotle® Design For Results

Baptist Health Integrated Online/Offline Campaign

Baptist Health, Arkansas' largest health system, sought to establish itself as the "WebMD" of its local market area. Aristotle Integrated Marketing developed an integrated online/offline campaign consisting of television advertising, online marketing, and e-mail marketing -- all driving visitors to a new "mini-site" (MYBaptistHealth.com) for timely and locally relevant health information. With outstanding results.