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Keep your eNewsletter out of Spam filters
You spend a lot of time and energy writing quality content for the readers of your eNewsletter. Unfortunately, many eNewsletters end up in spam filters instead of in front of the people who appreciate the information. There are some simple steps you can take to decrease the chance that your eNewsletter will be mistaken for spam. If you already send out an eNewsletter or are thinking about it, you will want to review this article... |
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Get on the Map - the Google Local Map
Have you ever looked for a local business via a Google search? If so, there is a good chance a Google map with local business listings showed-up in the results. Because it's so much easier to understand the location of a business by looking at a map than just a street addresses, Google maps have been showing up more frequently in Google search results. Sarah Stashuk, SEO guru, offers a few tips that can increase the chances of your business showing up on a Google map. |
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| Quote: The Internet Niche |
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The Internet is no longer a niche technology - it is mass media and an utterly integral part of modern life. Almost no aspect of life remains untouched by online media. As our lives become more fractured and cluttered, it isn't surprising that consumers turn to the unrivalled convenience of the internet when it comes to researching and buying products.
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- Jonathan Carson, President, International, Nielsen
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Q&A: eMail Marketing is simple
| Email Marketing has been around now for about ten years. Many people know that it is being used effectively by a lot of people, but they may not truly understand how their business can really benefit from this technology. Marla not only answers our questions about utilizing eMail as a Marketing tool, but she also offers us some much needed reassurance that starting and managing an eMail Marketing program is not the insurmountable task it may appear to be. |
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