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Get all the latest tips and tricks from Aristotle! Find out how to be Twitterific, catch the Google Wave, use QR codes and understand usability studies!

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Be Twitterific - 10 Easy Tips
 
Most of us have accepted (however reluctantly) that our companies should have a Twitter strategy in place as part of our overall marketing plan. But because social networking is so radically different from traditional sales and marketing, many of us are still not certain how to use Twitter to the best advantage. Follow these 10 easy tips and tweet your way to success.

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Google Wave - An Insider's Look 

Released in limited preview in September 2009, Google Wave is being hyped as an online tool for real-time communication and collaboration that enables people to work together using richly formatted text, photos, videos, maps "and more." Will the Wave catch on and change the way consumers make purchasing decisions? Here's an insider look at what the "and more" of Google Wave could mean to you.


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QR Codes - What are they and why should I utilize them? 

QR Codes look a lot like a Rorschach test. They can be printed on a piece of paper or placed on anything that stands long enough to be snapped with a camera. They can be read by a smart phone. They're the latest attention-getting, direct sales tool to hit the digital marketplace. Find out what they are and how easy it is to hop on the QR code marketing train.


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Minute with Marla

Does your website reach your target audience? Does it urge the client to take action? Does it have functioning links that make for a pleasant experience?

A Website Usability Study is about seeing your website through your clients' eyes, and Marla shares why this insight is important.


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